Welcome to Rita Sue Clothing!


Hello from Rita Sue Clothing!

Rita Sue Clothing is a small Pin Up Boutique with an extensive range of vintage, rockabilly, and glamour inspired apparel & accessories. We are located in the beautiful St. Kevin's Arcade in Auckland City!


Model; Bettie Rage, Miss Pinup New Zealand 2015, wearing the Monica Dress by Pinup Girl - Available in store!

All of our favourite international vintage inspired brands are available to purchase at our boutique, including Pinup Girl Clothing, Lady V London, Collectif, Lindy Bop, Hell Bunny, Tatyana Boutique, Erstwilder, Sourpuss, Stop Staring, Rago, Vivienne Of Holloway, Zoe Vine, What Katie Did, and many more!

We are also excited to bring you one of a kind, limited designs that have been made right here in New Zealand! Some of our NZ brands include Vanessa Kelly, Curvy Couture by Judy Dee, Jill & Ange, Devel Clothing, and Retro Resins.


Models; Miss Lorelei Louise, Pinup Briar, & Miss Lola Fondant wearing our Rita Sue jackets by NZ designer Danielle of Devel Clothing!